STEP 1 in the Swell 3 Step System - Ultimate Volume Shampoo 250ml. Builds luxurious volume for fine, limp and thinning hair when used as part of Swell's 3-Step System. This colour-safe shampoo has a rich lather and texture. Swell's Ultimate Volume Shampoo leaves hair squeaky clean and starts the volumizing, growth boosting and conditioning process.  An elegant champagne colour and a delicious signature aroma from pure essential oils characterizes this powerful volumizing shampoo treatment.

Peruvian Maca - This South American root vegetable gives 93% increase in volume and extends the hair growth cycle, giving you healthier stronger hair.

Blue Lupin Peptides - This super bio-active protects hair from environmental stress, increases tensile strength and reduces colour fade for up to 30 washes

Apple Stem Cell Extract - Strengthens hair adhesion to the scalp by 50%, meaning less shedding.

No Silicones. No Build up. 97% Min. Natural Source. Suitable for Vegans. Gluten Free.